Wielka ReklamaSigns & Large Format Print

How to measure the space for a shop sign and what to prepare for a quote

Person on a ladder measuring the wall above a shop entrance with a tape
Measuring the sign area before a quote · illustrative visualisation

What you need

  • a tape measure (5 m is enough at ground-floor level; for higher facades a laser distance meter helps),
  • a ladder or a second person to hold the end of the tape,
  • a phone for photos,
  • a sheet of paper with a simple sketch of the facade to write the measurements on.

The sketch does not need to be pretty. A rectangle for the wall, the windows, door and gutter marked, and arrows with numbers: that is quite enough. Give measurements in centimetres, because with a sign every centimetre counts.

Measuring step by step

  1. Mark out the area where the sign can go. Usually the band between the top of the door or shop window and the sills of the first-floor windows, or a section of wall next to the entrance.
  2. Measure the width in two places, at the top and bottom of that area. Walls are rarely perfectly straight, and a difference of 2–3 cm is not unusual.
  3. Measure the height in two places, on the left and right. If the results differ, write down both.
  4. Measure the height from the pavement to the bottom edge of the planned sign. This decides whether we can fit it from a ladder or need a cherry picker.
  5. Measure the distances to obstacles: windows, gutters, lights, cameras, junction boxes, the corner of the building, a neighbouring sign.
  6. Check what the wall is made of. Brick, concrete, render on insulation, trapezoidal sheeting, cladding panels. With insulation, give its thickness if you know it.
  7. Mark the nearest power source: a junction box, a socket inside the premises, a place where the wall can be drilled through.

Do not round measurements up "to be safe". Give the real figures and we will leave a margin: a light box or lettering should not fill the area edge to edge, or it looks squeezed in.

Laser distance meter, phone and a dimension sketch while measuring a facade
Laser meter and a sketch with measurements · illustrative visualisation

What to measure and why we need it

Measurements and information needed to quote a sign
WhatWhyHow to give it
Width and height of the areaChoosing the size of the light box or lettersIn cm, at two points
Height above the pavementLadder, scaffold or cherry pickerIn cm, to the bottom edge
Distances to windows, gutters, cornersLayout and fixingOn the sketch, in cm
Wall and insulation typeChoosing anchors and stand-offsDescription + close-up photo
Where the power comes inCable length, hiding the cableMarked on a photo
Distance the sign will be read fromLetter size and brightnessE.g. across the street, car park, road

Photos that really help

From good photos we can produce a visual of the sign on your facade. From crooked photos taken at an angle, hardly. Take three shots:

  • straight on, with a tape measure in the frame: stand opposite, hold the phone parallel to the wall, run the tape along the area for the sign,
  • from a distance, where customers see it from: from the car park, across the street, from the road,
  • close up: the wall surface and the spot where the cable could come in.

If you want to check what letter size will be legible, here is a simple test: print one letter at the planned height, tape it to the wall and look from where customers will see it. It takes a quarter of an hour and settles a lot of debates about whether 30 cm is "big".

Lead timesHow long it takes
  • 24 h
    express printing (UV inks need no drying)
  • approx. 3 days
    standard lead time
  • up to 14 days
    large and custom projects with installation

Plus courier delivery. Tell us your date — we plan production around it.

The most common mistakes when measuring yourself

After years of taking measurements from clients, we know where things usually do not add up:

  • the shop window measured instead of the wall above it: the sign is to hang above the window, but the measurement is for the glass,
  • projecting elements left out: sills, cornices, flashings, roller shutter boxes, awning brackets. They are invisible on a distant photo, and then the light box is 3 cm too big,
  • mixed-up units: 300 written without a unit can mean centimetres one time and millimetres the next,
  • no information about insulation: this decides the anchors and whether the light box can be hung safely in the chosen spot,
  • a photo taken at an angle: you cannot build a reliable visual from it,
  • outward-opening doors and lights above the entrance that a projecting sign or light box may clash with.

If something is uncertain, say so. "I don't know what's under the render" is better than a guess.

Files and details to send with your enquiry

Along with the measurements and photos, send:

  • your logo as a vector file (PDF, AI, EPS, SVG). If you only have a JPG or a screenshot, we will redraw it: logo vectorisation costs approx. €26 net, and for letters and routing it is essential. More in the guide vector logo for print,
  • what you have in mind: light box, letters, projecting sign, illuminated or not,
  • the address: we work out crew travel (approx. €1 net per km both ways from Wieluń) or use a partner installer nearer to you,
  • the deadline, if it matters, e.g. an opening date.

If you know the size, send it to us and we will give you a guide price for a light box. The full list of things that speed up a quote for any sign is in the guide how to order signage.

When it is better to book our survey

Measuring yourself is enough for a simple ground-floor sign. We recommend booking a site survey (from approx. €85 net, refunded when you place the production order) when:

  • the sign will be mounted high and the facade cannot be reached from a ladder,
  • there are several signs, e.g. letters, a light box, a projecting sign and window graphics,
  • the wall is unusual: arches, cornices, sandwich panels, glazing,
  • you need a technical drawing for the landlord or the authority.

Our crews travel across Poland and the EU, and we combine surveys abroad with other installation trips; for some locations a partner team nearby can take the measurements.

Have a specific project?Describe in a few sentences what you need — we reply with a price and a lead time. Office Mon–Fri 8:00–16:00 (CET).
Send a short brief →Call +48 455 455 460

Questions and answers

Other questions we often get

Can I simply give you the sign size I want?

Yes, if you know exactly what you want, e.g. a 300 × 80 cm light box. We will still ask for a photo of the facade, because the size often has to be adjusted by a few centimetres for a gutter, a sill or a curved wall.

What if the wall is not flat?

Measure and note the differences. We mount light boxes on levelled brackets, and with letters the stand-offs take up small irregularities. With large curves it is better to book our survey.

How high should a sign hang above the pavement?

A wall sign usually goes above the door and shop window so that it does not block the windows. For projecting signs over the pavement, the minimum clearance may be set by the highway authority or local rules, so check before ordering.

Do you need to come and measure before quoting?

No. In most cases we quote from the client's measurements and photos and only measure on site before production or at installation. We suggest a survey visit before quoting only for complicated buildings.

What if I don't have a good-quality logo?

Send what you have. We will redraw the logo as a vector or design the sign from scratch in our own studio. For built-up letters a vector file is essential, because the characters are routed and printed from it.

WIELKA REKLAMA · SINCE 1991 · SERVING THE EU AND THE UK

We can do it for you — from artwork to installation.

Short brief →Call +48 455 455 460 ↗