﻿BRAND COLOURS wielkareklama.eu
CMYK: Coated FOGRA39 profile (ISO 12647-2). Pantone: closest match – check against a current swatch book.

Name                                  HEX       RGB             CMYK                Pantone           Use
------------------------------------------------------------------------------------------------------------------------
wielkareklama Grey                    #74776F   116 119 111     28/18/28/53         Pantone 416 C     logotype, text
wielkareklama Red                     #E41F13   228 31 19       0/96/100/0          Pantone 485 C     dot in the logotype, accent
Graphite                              #2A2C28   42 44 40        70/60/65/80         Pantone Black 7 C dark brand background
Light grey                            #F3F3F0   243 243 240     5/4/7/0             —                 light brand background
Red – gradient start                  #E40B18   228 11 24       0/99/97/0           —                 symbol, gradient
Red – gradient end                    #C31622   195 22 34       15/100/92/6         —                 symbol, gradient
Lime – gradient start                 #CCCC0C   204 204 12      27/7/98/0           —                 symbol, gradient
Lime – gradient end                   #ABB51B   171 181 27      41/16/99/0          —                 symbol, gradient
Blue – gradient start                 #3BAEE4   59 174 228      68/13/0/0           —                 symbol, gradient
Blue – gradient end                   #196EB4   25 110 180      85/51/2/0           —                 symbol, gradient
Magenta – gradient start              #E60E85   230 14 133      1/96/0/0            —                 symbol, gradient
Magenta – gradient end                #A41957   164 25 87       34/100/39/9         —                 symbol, gradient
Yellow – gradient start               #FBE131   251 225 49      3/8/85/0            —                 symbol, gradient
Yellow – gradient end                 #F59A0B   245 154 11      0/46/97/0           —                 symbol, gradient
Lime – flat                           #BCC014   188 192 20      34/12/99/0          Pantone 390 C     symbol, flat colour version
Blue – flat                           #2A8ECC   42 142 204      77/32/1/0           Pantone 279 C     symbol, flat colour version
Magenta – flat                        #C5146E   197 20 110      18/98/20/5          Pantone 214 C     symbol, flat colour version
Yellow – flat                         #F8BE1E   248 190 30      2/27/91/0           Pantone 1235 C    symbol, flat colour version

The symbol gradients run horizontally, from lighter (left edge of the stripe) to darker (right edge).
Both red stripes use the same “Red” gradient.
